pan-x jamaica food and beverage festival – The CB Pan Chicken Championship is 10 years old! And to mark this momentous occasion, CB has unveiled its newest offering, the Jamaica Food & Drink Festival.
Launched at the Jamaica Pegasus Hotel on Wednesday, the organisers describe the four-day, seven-event festival as a most delectable adventure, brimming with delicious offerings.
From October 29-November 1, CB will host the Jamaica Food & Drink Festival – a number of concurrent, intimate culinary events to satisfy any craving, provide patrons with a unique, experience based on their palate and will showcase all of the very best in Jamaica’s culinary landscape.
“In celebration of this momentous occasion, we’re bringing you more food and greater excitement.
Having brought you the CB Pan Chicken Championship 10 years ago, we went back to the drawing board to create an event to position Kingston as a destination city.
As a country and a Brand, we believe Jamaica has so much more potential, especially in the arena of food tourism,” Alicia Bogues, CB Chicken & Bad Dawg Sausages brand manager said.
In his presentation, CB COO and Director, Matthew Lyn said this was the future of Pan, an event which packages the authenticity of the Jamaican culinary experience for export.
It is expected that this festival will build on the success of Pan, contributing profitably to Jamaica’s economy in a similar fashion as local music festivals.
Representing the big newcomer FLOW Jamaica, Corporate Communications Manager Naomi Francis said the company was happy to be contributing telecommunication services for the extraordinary event.
Along with cash, the company brings free wifi at Pan events plus airing of content on Flow TV.
Meanwhile, Director at National Bakery, Craig Hendrickson congratulated CB on its 10th Anniversary and praised the company for its work with talented entrepreneurs, the bold ones.
Beginning on Thursday, October 29 the Jamaica Food & Drink Festival opens with ‘Pork Palooza’ the premiere pork event highlighting the versatility of pork.
On Friday CB will host three signature events: ‘Sticks & Stones’ – focused on food on skewers and complimenting spirits; Crisp – illustrating various techniques of fried chicken paired with Jamaica’s finest imported and local beers; and ‘Red, White & You’.
The latter will allow patrons to sample an array of wines, paired with complementary bites.
On Friday into Saturday, persons ‘Meet Street’ at Jamaica’s first Food Truck Party enjoying popular music and food.
Also on Saturday is a take on a Boozy Brunch, with out-of-this-world food complete with the right music, decor and of course, booze!
championship grand final
While these events will come at a cost, CB will culminate the weekend with its signature free, pan chicken championship grand final on the Kingston Waterfront.
Dubbed ‘PAN-X’, season 10 will feature two cook-off events: Regional 1, in Portmore on August 22 and Regional 2 in Montego Bay on September 26, which remain free and open to the public.
The season ends on Sunday, November 1 with a bash.
Though the traditional three eliminations has been collapsed into two events, the competition format remains an hour long cook-off where the first and second place winners from each parish advance to compete in November.
At the Championship, 26 competitors will vie for the PAN-X title a whopping cash prize of JMD$300,000 plus a business grant from the Jamaica National Building Society and additional prizes.
“As an event, the CB Pan Chicken Championship has steadily developed to become branded Jamaica’s largest and most exciting, free food festival.
Pan is a ‘must-attend’ calendar event for great food, dynamic entertainment and fun filled activities for the entire family.
We could not have achieved this without your input. PAN-X promises electrifying events with wonderful surprises and a few twists along the way. See you at Pan,” Bogues said.