Alrick Robinson’s book is an asset to small-business entrepreneurs who are seeking to get started or who have been in business for a while.
‘The Small Business Survival Guide’ is the outcome of Robinson’s years of research, insight, and experience on the subject of self-made millionaires and less successful businesspeople.
Alrick says, “This book intends to help the small operator, as much as possible, to stay on a successful path. Importantly, it can help people decide whether business is for them. ‘The Small Business Survival Guide’ can inspire the wisdom to tap into your creativity.” “It is about the development of an attitude necessary for success. It is for the person who wants to make the effort to be successful. Success takes more than money, more than qualifications, more than experience” notes the author.
Throughout the book, Alrick has shed light upon many important tactics and strategies for wealth creation and general success, organized in an easy-to-read format. The book uses a practical approach to teach the small business owners the art and science of how to survive the crucial and challenging first two years in business.
Howard Hamilton, Retired General Manager – Shell Jamaica says, “The recent publication by Alrick Robinson, ‘The Small Business Survival Guide’, is very timely. This is not a manual but the experiences of a hands-on entrepreneur. Robinson describes in an easy to read fashion the blue print for survival in the world of business. It is a must read for all those who are thinking of making that change to be the “masters of your own destiny”. It will prove useful not only to the new entrant but those who are already trying to survive the reality of being self employed.”
Alrick's book makes a good business gift or a gift for someone who is starting a new business. ‘The Small Business Survival Guide’ is currently available for sale at trusted online book stores like Amazon.com.
To know more about Alrick, for booking a consultation, for book signing, to discuss features and interviews, to discuss a column in newspaper/magazine, please email: alrick.robinson@gmail.com or visit - www.smallbusinessmentorja.com
About Alrick Robinson:
Alrick Robinson is the Managing Director of Integrated Chemical Services Limited
He is also the Co-founder of Health Creations Industries Limited, a manufacturer of alkaline drinking water; and the founder of You Unlimited, a company focusing on the self-mastery and self-improvement.
Alrick Robinson has a Bachelor of Science degree in engineering, a Master’s degree in management and Diplomas in marketing and business administration. He has considerable experience in sales, marketing, and management, including over twelve years in corporate employment and over thirteen years as an entrepreneur.
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